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Are Delivery Sales Incremental? Does It Add Or Limit Units? And Delivery To Traffic-Bound Cars?

Written by The Ashton Report

Restaurant Business is doing a good job assessing the promise and pitfalls of foodservice delivery. It covered two important topics the past couple weeks. First, editors Peter Romeo and Jonathan Maze debated whether delivery sales are truly incremental, a critical issue given the added costs. Then Maze analyzed whether delivery will suppress the need for…

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